Sustainable Brands & The State of Almonds

Living sustainably is becoming a key consumer aspiration, with food playing a crucial role in the balance. For food professionals, the Almond Board of California (ABC) has compiled the latest resources and updates to communicate and educate on how almonds fit into simple, sustainable lifestyles as a responsibly grown food and ingredient. Scroll for more information on how almonds fit into consumers’ personal and planetary health decisions.

See ABC at Sustainable Brands '22

October 17-20, 2022 | Booth #203

Are you attending Sustainable Brands ‘22 this October? ABC is exhibiting in San Diego, showcasing the latest educational resources on almond sustainability innovation! If you’re attending and are available to meet, please reach out to hmaan@almondboard.com or stop by the booth during Expo hours.

Harbinder Maan, Associate Director, Trade Marketing & Stewardship at the Almond Board of California, will also be speaking on Wednesday’s panel discussion about consumer sustainability identities and behaviors most relevant for consideration and purchase.

Panel Discussion: Examining the Gap Between Say + Do: The Sustainability Engagement Spectrum
Wednesday, October 19th from 12:45 – 1:45 PM

Living more sustainably is an aspiration for almost everyone – study after study tells us consumers want to make choices that are better for people and planet. But there is a big gap between intention and action. In this session, Porter Novelli will share research from their study "Examining the Gap Between Say + Do.” The data shows where the majority of consumers sit on the sustainability engagement spectrum, barriers to greater adoption, and opportunities to drive change that benefit both shareholders and society. Attend this session and panel discussion to learn more about how leading brands are driving more sustainable consumer behavior.

Learn More

New Sustainability Resources

In partnership with outlets like The New York Times, Women’s Health UK and Men’s Health UK, ABC spread the word about bee-friendly, zero-waste, water-conscious and generational almond farming via informational explainers.

The New York Times sponsored article, “Almonds: What They Teach Us About Food Waste,” explores the innovative, circular approaches to almond cultivation that are providing sustainability lessons for the food and agriculture industry at large. Read this article to learn about remarkable forms of agricultural recycling that are bringing value back to the industry while reducing its environmental impact.

This Women’s Health UK sponsored article, “How the Next Generation of Almond Farmers is Protecting the Planet,” visited Veenstra Farms to find out how the California almond industry is stepping up to grow almonds in a more responsible way, making orchards a more biodiverse and safe space for pollinators, reducing the amount of water used to grow almonds, and pioneering whole orchard recycling to sequester 2.4 tons of carbon per acre it’s used on.

This Men’s Health UK partnership, “5 Myth-Busting Facts about Almonds You Need to Know,” unwrapped complex almond nutrition and farming topics that are often misunderstood, including almonds’ calorie and fat content, impacts on pollinator health, biodiversity, water use, and more.